Selling With Moral Courage

E3I’m so thrilled about our guest on today’s show – not only is she a 4-time New York Times Bestselling Author, a frequent blogger at the Huffington Post, Mind Body Green, and other outlets as well as a popular guest on TV, radio, and in magazines… she’s also one of my best friends!

The incomparable JJ Virgin is a Celebrity Nutrition and Fitness Expert who helps clients lose weight fast by breaking free from food intolerances and crush their sugar cravings. She is author of 4 New York Times Bestsellers: JJ Virgin’s Sugar Impact Diet Cookbook: 150 Low-Sugar Recipes to Help You Lose up to 10 Pounds in Just 2 Weeks, The Sugar Impact Diet: Drop 7 Hidden Sugars, Lose up to 10 Pounds, Just 2 Weeks, The Virgin Diet: Drop 7 Foods, Lose 7 Pounds, Just 7 Days, and The Virgin Diet Cookbook: 150 Easy and Delicious Recipes to Lose Weight and Feel Better Fast. (To find out more about JJ, visit www.jjvirgin.com after listening to her on this episode!)

Along with talking about all of the juicy topics below, JJ also reveals my biggest weakness (yikes!) – so check it out if you want to know my kryptonite! 😉

Key Topics from this Episode:

  • Find out what the turning point was for JJ that made her realize what she was doing was so much bigger than she thought it was – it’s all about being ready and not letting anything stop you!
  • The importance of investing in yourself and committing to your own success
  • When selling to women, we always need to be more direct and up front – moral courage! JJ explains how presentation makes all the difference.
  • The specific type of people you absolutely have to surround yourself with
  • Women can sense when you truly want the best for them – so your offer should come from a place of service!
  • “What other people think of you is just a reflection of what you think about yourself.”
  • Why you need to put the oxygen mask on yourself first – Walk your talk!
  • Find out JJ’s favorite ways to attract women clients (Hint: Authenticity is key… people will give more of themselves when you give more of YOU)
  • JJ’s big No-No’s when marketing to women (Hint: Women are already their own toughest critics)

Free Gift from this Episode:

Grab the transcript for this episode here.